MABEL’S POULTRY

MABEL’S POULTRY
Mabel’s Poultry began as a food truck and soon gained popularity within the local community. The owners aimed to establish a permanent brick-and-mortar location and sought financial support from partners. Chad assisted Mabel’s team in refreshing the brand’s visual identity and developing a pitch book to attract potential investors. The packaging was deliberately designed to be modest and unassuming, with a stylized checkerboard pattern adding a touch of playfulness across the system.

SCOPE
Concept, Identity, Packaging, Environmental Graphics, Sales Kit

All BIÂN MAJOR CANNABIS COMPANY JAJA PIONEER EDDA COFFEE ROASTERS BAHAMAS BOTANICAL SERENA PASTIFICIO THE BITTER HOUSEWIFE MABEL’S POULTRY ZACCAGNI’S WILSON & SCHWARTZ DISTILLERS ALTA VIA PIZZERIA PHANTOM OF THE DISCO

BIÂN MAJOR CANNABIS COMPANY JAJA PIONEER EDDA COFFEE ROASTERS BAHAMAS BOTANICAL SERENA PASTIFICIO THE BITTER HOUSEWIFE MABEL’S POULTRY ZACCAGNI’S WILSON & SCHWARTZ DISTILLERS ALTA VIA PIZZERIA PHANTOM OF THE DISCO